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Business Dictionary :
Asset
Asset
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Asset : noun : thing which belongs to company or person and which has a value
• He has an excess of assets over liabilities.
• Her assets are only £640 as against liabilities of £24,000.
Capital Assets or Fixed Assets = property or machinery which a company owns and uses
Current Assets = assets used by a company in its ordinary work (such as materials, finished goods, cash)
Frozen Assets = assets of a company which cannot be sold because someone has a claim against them
Intangible Assets = assets which have a value, but which cannot be seen (such as goodwill or a patent or a trademark)
Liquid Assets = cash or bills which can be quickly converted into cash
Personal Assets = moveable assets which belong to a person
Tangible Assets = assets which are solid (such as furniture or jewels or cash)
Asset Value = value of a company calculated by adding together all its assets
Asset Stripper = person who buys a company to sell its assets
Asset Stripping = buying a company to sell its assets
QUOTE : Many companies are discovering that a well-recognised brand name can be a priceless asset that lessens the risk of introducing a new product. (Duns Business Month)