Rub It In




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Rub It In : Phrases



Meaning:

Do or say something intended to make one feel worse.


Example:

I know I paid too much for the car, you don't have to rub it in.


Origin:

Short version of
Rub salt in the wound. Salt in an open wound causes it to sting.

Alternative: Refers to the action of rubbing a fluid onto an object to make the fluid penetrate. As in rubbing a lotion into skin.
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